Business and Finance Articles (Sorted by date)

In today’s tough economical times it’s hard to think of hiring someone else to assist you, but it may be more cost effective than you think. If you’re spending a large percentage of your day doing “busy work” rather than...

Does it really make sense to bet your PR budget on results like newspaper mentions and zippy brochures while your all-important outside audience behaviors are probably receiving much less attention than they need? I mean, the concern is valid.

Sales is a critical part of any business, including non-profits. Sales is not complicated or difficult, but requires preparation, consistent action and a plan.

At any time in history, no matter what the current state of the economy, no matter what the current trends, no matter what the unemployment rate is or where interest rates lurk, some money-saving ideas stay true.

By now most entrepreneurs realize that the most cost effective method of promoting their business and services is writing and distributing articles to e-zines, newsletters, magazines and web sites.Many people have no idea how to get started with...

The buzz is all about customer service and call center outsourcing, also known as BPO (Business Process Outsourcing). According to Gartner, the outsourcing market in Europe has grown with over 6%, BPO with 10%.

Especially good advice for business, non-profit and association managers whose job success depends in large part on the behaviors of their key external audiences.

There’ll never be a better time for a manager working for a business, non-profit or association to ask this question: “Am I getting the public relations results I’m paying for -- the really important external audience behaviors I need...

The majority of our customers who order stretch wrap call it shrink wrap and these are people who use the product daily. What hope is there for those who are not regular users of these products? And for that matter, who cares?

If there's one thing American investors love, it's an over-inflated market. Which is why they keep buying houses and new ones keep coming onto the market. According to the latest data, housing starts rose an annualized 3.4% in September,...